
Agua Dulce Winery, the sprawling Santa Clarita Valley estate where HBO's Westworld and NBC's Parks and Recreation once filmed, is back on the open market with a $6.95 million price tag after failing to find a buyer at auction over the summer. The nearly 100-acre property, billed as Los Angeles County's largest operating vineyard and winery estate, returned to the multiple listing service on October 12.
According to the Los Angeles Daily News, the estate sits in the Sierra Pelona Valley north of Los Angeles and includes 26,000 square feet of indoor space spread across multiple structures. The property features a five-bedroom, five-bathroom residence, a wine cellar lined with French oak barrels, a bottling plant, a retail tasting room, a two-story event barn and an open-air pavilion with a large stone fireplace and brick floor. The main house, built in 1987 and later modernized, includes living and dining areas, Viking appliances and a vineyard backdrop.
The Sierra Pelona Valley Appellation
The winery sits in the Sierra Pelona Valley appellation.
Sierra Pelona Valley is more than a local marketing label: the federal government recognizes it as an American Viticultural Area, or AVA, a defined grape-growing region. Federal wine-labeling rules generally require at least 85 percent of the grapes in a wine bearing an AVA name to come from within that region, making the designation a geographic standard rather than a guarantee of a particular style. The boundaries appear in the federal government’s list of established American Viticultural Areas.
Beyond Westworld and Parks and Recreation, the Daily News reports NCIS: LA has also filmed at the property. The same report notes that the estate sits near Agua Dulce Airport, the Pacific Crest Trail and the Vasquez Rocks area, and offers 150 parking spaces. Per SCVNews.com, the winery has additionally served as a filming location for FX's Mayans, Fox's Bones and Promised Land.
A Turnaround Story That Began With a Distressed Auction
Wine industry veteran Barry Goldfarb, who also owns Oreana Winery in Paso Robles, bought the nearly 90-acre property at auction for roughly $3 million in July 2010, the Daily News reports. Goldfarb acquired the estate through Agua Dulce Winery LLC, a California limited liability company, and subsequently spent close to seven figures upgrading infrastructure and commercial operations, according to the Los Angeles Business Journal as cited in the Daily News report. The winery now produces chardonnay, zinfandel, syrah, cabernet sauvignon, sangiovese and blends, and holds conditional use permits for winery operations.
Goldfarb’s stewardship also brought a kosher-wine effort to the estate. In 2010, he hired winemaker Craig Winchell to make wine at Agua Dulce, with some production intended to carry kosher certification, a niche that connects the winery to a broader market beyond its tasting room and events. The project was part of the winery’s transition under Goldfarb, who had acquired the property that year, as the Jewish Telegraphic Agency reported.
The commercial side of the operation runs deep. SCVNews.com reports the estate's income includes retail wine sales, a 3,500-member wine club, event hosting and short-term rentals. The property also includes a bottling plant, wine cellar and barrel warehouse.
A Price That Keeps Falling
The asking price has been on a long downward slide. Goldfarb first listed the winery for $12.8 million back in 2016, and the Daily News reports the estate hit a peak asking price of $14.99 million in August 2023 under AKG Christie's and Compass. SCVNews.com separately documented the price falling to $10.888 million by September 2024 — a trajectory that, by October 2026, amounted to a cut of more than 50 percent from its 2023 peak.
This summer, the property entered the auction market through Concierge Auctions with a $10 million list price heading into a live sale scheduled for August 15 during Monterey Car Week, per the Daily News. That auction appears to have concluded without a buyer, the outlet reported, and Concierge Auctions did not respond to inquiries seeking comment. The property's return to the MLS at $6.95 million followed, with Compass agent Adam Brawer now holding the listing.
The estate holds conditional use permits for winemaking.
The county’s winery rules also help explain why the permits are a consequential part of the sale: approvals govern not only production, but also how a winery can host events. Los Angeles County requires a conditional use permit for wineries in certain zones when production exceeds 5,000 cases a year or the site is within a mile of a national recreation area; wine events require a separate special-event permit. The county zoning code sets out those requirements, though the applicable conditions depend on the property’s approvals.









