Country hitmaker Cole Swindell is headlining a concert on a car lot in Bartow on November 14, and the dealership hosting him is giving away a brand-new Ford F-150 to go with the show. Bartow Ford's Concert on the Lot kicks off with gates opening at 5 p.m., with Lakeland native McCoy Moore warming up the crowd before Swindell takes the stage.
A Dealership Parking Lot Becomes a Concert Venue
The event takes place at Bartow Ford, with parking opening at 2:30 p.m. on a first-come, first-served basis while space remains, according to Bartow Ford's event site. Once the lot fills, a complimentary shuttle will ferry guests back and forth, running continuously throughout the evening, the dealership's site notes. Food and drinks will be available for purchase, and attendees are advised to bring their own chairs, per Haven Magazines, which also confirmed the 5 p.m. gate time.
McCoy Moore, the Lakeland native opening the show, has built a following well beyond Polk County. His debut album, “Sunshine State,” and a touring résumé that includes dates alongside HARDY, Kip Moore and Chase Rice are detailed on Bartow Ford's concert page, which also credits him with more than 32 million global streams. The same page lays out Swindell's résumé: his “She Had Me At Heads Carolina” spent five weeks at No. 1, went 3x Platinum, and picked up three ACM Awards including Single of the Year and Song of the Year.
A New Truck on the Line
Bartow Ford and radio station US 103.5 are giving away a 2026 Ford F-150 STX 4x4 tied to the concert. The dealership's event page describes a weeks-long call-in contest: listeners who tune in weekdays from October 5 through November 11 and respond to an on-air cue can win two concert tickets and an entry into the truck drawing. Anyone who misses that window gets one more shot — the page describes a final, in-person giveaway opportunity at Bartow Ford on November 14 from 4 to 6 p.m., where fans can grab tickets and qualify on the spot.
Selected finalists must show up on November 14 to stay eligible for the truck, and each finalist walks away with two concert tickets regardless of the outcome, the event site states. No purchase is necessary to enter or attend, according to the same source.
Third Time's The Charm For Bartow Ford's Concert Series
This isn't Bartow Ford's first rodeo with big-name country acts and big-ticket giveaways. A report from the Winter Haven Chamber described last year's Concert on the Lot — the dealership's third — as drawing an impressive crowd when Chase Matthew headlined on November 1, 2025. That event's truck raffle, also run with US 103.5 FM, ended with Dennis Gipson, a local hospice chaplain with Vitas, driving off with the grand prize, the Chamber's report said.
A listing for that 2025 show on CentralFloridaTix.com noted that a portion of proceeds benefited Wounded Warriors and Hope House, and it likewise promoted the F-150 giveaway tied to US 103.5 FM.
As Mid Florida Newspapers first reported, Swindell brings a heavyweight songwriting track record to the Bartow stage, with 13 No. 1 singles as an artist and 14 as a songwriter over his 12-year career, and his latest album, “Spanish Moss,” producing the No. 1 single “Forever to Me.” For Polk County fans who've watched the dealership's lot transform into a concert venue three years running, the formula of live music, truck keys and a community turnout appears to be sticking.
