Colorado's largest annual bike sale is rolling back into Denver this weekend. VeloSwap, now in its 34th year, takes over the National Western Complex on Saturday, Nov. 7, from 9 a.m. to 3 p.m., with organizers billing it as a shopping and family-fun bonanza for cyclists of every stripe.
What Shoppers Will Find
According to the Denver Gazette, the event is expected to draw more than 250 sellers spread across roughly 100,000 square feet, offering bikes, wheels, tires, clothing, helmets, niche parts and vintage collectibles. A separate marketplace section within the event will feature a curated lineup of cycling and outdoor industry businesses selling new bikes, parts, apparel and accessories at what organizers describe as exclusive prices, per the Denver Gazette's reporting.
Published figures on the event's exact footprint and vendor count vary. Bicycle Colorado, which organizes VeloSwap, says the show is expected to fill 100,000 square feet with more than 250 local and national vendors selling new and used bikes, wheels, tires, clothing and gear. VeloSwap's own event pages give larger numbers, with one describing more than 200 vendor booths across 130,000 square feet of warehouse-style space and another advertising more than 300 vendors.
Beyond the Bike Racks
The day is scheduled to include prize giveaways, bike demos, a flat-tire changing competition and a kids' bike rodeo, Bicycle Colorado says. BUILD Sports Performance Lab & PT is set to offer free Bike Fit Validation on site, giving riders a chance to check whether their current setup actually fits them before they buy anything new.
Doors open at 8:30 a.m. for Bicycle Colorado members before the general public is let in at 9 a.m. The National Western Complex charges a $15 parking fee, though bicycle parking is available on a first-come, first-served basis, according to VeloSwap's own planning guide. The same page offers a tip for bargain hunters: prices tend to drop in the final hour of the show, since sellers would often rather cut a deal than haul unsold gear back home.
A Third Year Under Bicycle Colorado
This marks the third year Bicycle Colorado has run VeloSwap, the Denver Gazette reports, with proceeds from ticket and exhibitor sales, merchandise and sponsorships benefiting the nonprofit's mission for safer biking across the state. Bicycle Colorado took ownership of the event from Outside in 2023, according to the Vail Daily, after Outside had canceled the swap in 2022, citing a lack of sponsors, low vendor interest and what it called an unprecedented couple of years in the secondhand bike market.
Since Bicycle Colorado took the reins, the outlet reported that a prior edition marking VeloSwap's 32nd year sold out all 230 vendor booths by the Thursday before the show. A Bicycle Colorado spokesperson told the paper that smaller local swaps have been thriving around the state, confirming there's still strong demand for this kind of event, and that an abundance of inventory in the cycling retail market has created an opportunity for both vendors looking to clear stock and shoppers hunting for deals.
Pete Piccolo said Bicycle Colorado is proud to continue VeloSwap's tradition and to offer new reasons to attend, according to the Denver Gazette. Tickets for the 2026 event cost $15, with children 12 and younger admitted for free.
