Bay Area/ North SF Bay Area/ Food & Drinks

Mr. Stroopwafel Returns To East Petaluma After Poke Bowl Detour Flops

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Published on November 10, 2026
Mr. Stroopwafel Returns To East Petaluma After Poke Bowl Detour FlopsSource: Missvain / Wikimedia Commons

Mr. Stroopwafel, the Dutch snack shop known for its warm, chewy stroopwafels, has returned to its original east-side Petaluma location at 441 N. McDowell Blvd., Suite 24, sharing retail space once again with the Teaspoon boba tea shop. The reopening comes after a brief detour that saw a poke bowl concept take over the spot earlier this year.

Owner Amannur Singh opened the original Mr. Stroopwafel in March 2025, spending about a year tinkering with the menu, which at various points included experiments with ice cream and Dutch fries — potato strips served in a cone — according to The Press Democrat. Singh also co-owns Fresh Catch, the fish-forward eatery that temporarily replaced Mr. Stroopwafel at the Deer Creek Village shopping center after launching in March 2026. Fresh Catch, which focused on fresh fish and protein bowls, lasted just under six months before Singh decided the poke concept was not the right fit, per the same report.

A Concept Singh Says He Still Believes In

Back in April, Singh had told Petaluma News that he planned to move Mr. Stroopwafel to another location, probably in Marin County or San Francisco, saying the original spot was not a big enough market to build momentum for such an unfamiliar concept. Instead, Singh ultimately brought the shop back to the same east Petaluma address, reasoning that reintroducing his original concept made sense because he already knew the product well, The Press Democrat reports.

“I really believe in this concept,” Singh said, according to the outlet. He added that he intends to give Mr. Stroopwafel more time to catch on and grow, and plans to advertise and promote the shop while considering pop-up events around town or the county.

A Leaner Menu Built Around Three Favorites

Rather than relaunching the full lineup of past experiments, Mr. Stroopwafel will focus on three products that previously sold well and were liked by the community: the namesake warm, chewy stroopwafels, gourmet-level macaron cookies, and fresh banana pudding made on site. The stroopwafel itself originated in the Netherlands, where Singh grew up, a connection that first inspired him to bring the treat to Petaluma.

The shop reopened with special hours of noon to 6 p.m. on its first day back, according to Patch. After reopening day, the outlet reported regular hours of 11:30 a.m. to 8 p.m. Wednesday and Thursday, 11:30 a.m. to 9 p.m. Friday and Saturday, and 11:30 a.m. to 7 p.m. Sunday. Mr. Stroopwafel is also planning a grand-opening celebration for March 1, according to The Press Democrat.

Teaspoon, which serves tea-based beverages and has been doing well in Petaluma per Singh, continues to share the retail space at 441 N. McDowell Blvd. with Mr. Stroopwafel — the same arrangement that existed before the poke bowl interlude. For now, the dessert shop is settling back into familiar territory, with Singh hoping a tighter, tried-and-true menu will finally give the Dutch snack concept room to grow in the neighborhood where it started.