Sustainable clothing brand Reformation is set to open its first Ohio store at Pinecrest, the sprawling mixed-use development in Orange Village, with the debut planned for 2027. The Los Angeles-founded label, known for its recycled textiles and clean production practices, is adding another name to Pinecrest's growing roster of fashion tenants as the center continues to reshape its retail lineup.
According to Crain's Cleveland Business, Reformation is scheduled to open at Pinecrest in 2027, marking the brand's entry into the Ohio market. A search-result snippet attributed to the same outlet points to a first-quarter 2027 timeline, though that detail carries less certainty than the confirmed 2027 target, and no exact opening date or store size has been made public.
A Development Built for Growth
Pinecrest sits on 58 acres in Orange Village, Ohio, according to Shopping Center Business. The development celebrated its grand opening in June 2018, per DiGeronimo Companies. Pinecrest is an upscale, mixed-use retail space with residential and entertainment components woven in.
Shopping Center Business reports that Pinecrest was planned to include 400,000 square feet of retail, restaurants and green space, 87 luxury apartments, 150,000 square feet of Class A office space, a 145-room hotel and a one-acre public plaza. That scale has made it a magnet for retailers looking to plant a flag in the Cleveland suburbs.
New Owner, New Tenant Strategy
Pinecrest's new owner has been actively courting retailers across fashion, jewelry and home furnishings as part of a push to elevate the property's tenant mix, the Cleveland Business Journal reports, describing the goal as creating what the owner calls a differentiated retail destination for Cleveland. That strategy has already pulled in Abercrombie, Aritzia, Gorjana and Herman Miller, according to the same report.
Shopping Center Business also announced Laura of Pembroke, Vineyard Vines and Orangetheory Fitness as Pinecrest tenants in 2016. Reformation's arrival fits squarely into that fashion-forward push.
What Reformation Brings to the Table
Reformation's clothes typically start around $150, a price point the brand ties to its use of high-quality recycled textiles, clean manufacturing practices and fair labor conditions, according to the Fort Worth Star-Telegram. That same report notes Reformation is also opening its first Fort Worth storefront, at University Park Village, citing state licensing documents, with a Reformation job listing pointing to a February 2027 opening there.
The near-simultaneous Fort Worth and Pinecrest openings suggest a brand in expansion mode. A TheStreet search-result snippet indicates Reformation plans to more than double its store count after new locations helped drive customer growth and a 24% jump in quarterly sales, though that figure carries lower confidence than the confirmed Ohio and Texas openings themselves.
For Orange Village and the broader Cleveland suburbs, Reformation's arrival signals that Pinecrest's bet on upscale fashion tenants is paying off. With Abercrombie, Aritzia and now Reformation all converging on the same development, shoppers in the area will soon have a very different mix of storefronts to choose from than the center offered when it first opened its doors in 2018.
