This month marks the Upper Haight debut of Delf Home, an independent furniture design shop owned and run by Brent Delf.
Open for business at 618 Shrader St., the studio is a showroom for pieces designed and built by Delf, who describes his work as a hybrid of clean, modern lines with folk craft processes.
It wasn't his original intention to set up shop in the Haight, Delf said, "but I think it's a good fit. It was a lot of work, but now I'm just really stoked — I love the neighborhood."
Delf, who has a background in industrial design, came to San Francisco five years ago to work for Williams Sonoma Home and Pottery Barn. A couple of years ago, he began designing his own pieces, launching a custom shop for one-of-a-kind creations.
"I had all these ideas coming together," he said. "After a couple of years, I felt like I was ready to launch a full line."
While he still does custom work, Delf Home and the studio on Shrader are now the crux of Delf's business.
"I really like having that showroom exposure," Delf said. "It's really fun. I wanted that to be a bigger part of the business."
Delf said his work is inspired by his life in California, and rooted in modernism and folk craft techniques and processes. He works primarily in wood, leather, and glass, with prices running from $950 for an end table to upwards of $6,000 for a sofa. He also sells a few home-decor items, like light fixtures and a wine rack.
"Some of this is inspired by colonial furniture from the American southwest, and even indigenous art — Pueblo and Navajo," he added.
Delf said that as he gets settled, he'll continue to add other offerings to the space, including using the walls as a gallery for displaying art and craft work.