San Francisco's Wholesome Bakery Bids Farewell to Divisadero St, But Sweet Legacy Continues Online

San Francisco's Wholesome Bakery Bids Farewell to Divisadero St, But Sweet Legacy Continues OnlineSource: Google Street View
Eileen Vargas
Published on November 30, 2023

In a city famed for its diverse culinary landscape, one beloved outpost offering sweet, health-conscious solace is shutting its doors today. Wholesome Bakery, the Divisadero Street gem renowned for its vegan and gluten-free indulgences, is closing up shop this evening, as reported by Eater. The bakery, famed for its earth-and-body-friendly treats, will be open for patrons eager to grab one last taste until 3:30 p.m.

The closure has stirred a mix of sentiment amongst locals, as evident from the bakery's own social media. An emotional Instagram post revealed that while the brick-and-mortar location on Divis is bidding adieu, the pioneering bakery isn't entirely disappearing from the San Francisco scene. "Tomorrow we close a truly incredible chapter of Wholesome Bakery to allow in the new!" the post began, capturing the heartfelt goodbye and promise of a future online presence. "I’m beyond grateful. Grateful that I have such a strong community that I can take this leap to new and better heights," owner Mandy Harper, the Arizona native and entrepreneur with roots in the Cheyenne and Arapaho Nations, expressed in an Instagram post.

 

 

Since its birth in 2018, Wholesome Bakery has delighted the palates of San Franciscans with an array of sweets—from gooey cinnamon rolls to creamy cheesecakes—that cater to the vegan and gluten-aware. Harper's baked goods conquered more than just local hearts; they nestled into the shelves of heavyweight retailers such as Whole Foods and Bi-Rite. The bakery's ethos of inclusivity and sensitivity to dietary restrictions mirrored the progressive dining culture of the West Coast at large.

Harper herself plans to man the fort during the bakery's final hours. "Tomorrow I’ll be working in the front and I’d love to see you. 7:30 to 3pm," she announced, inviting loyal customers for a last hurrah. Despite the storefront's closure, Harper assures her fans that this is not the end. Customers craving Wholesome Bakery's signature baked bliss can still fulfill their sweet tooth. "Oh and don’t worry… we aren’t leaving the city and yes you will still be able to order from us online," Harper promised. Her optimism for what’s to come is baked right into the parting words: "Stay tuned because we have some really amazing updates we’re going to be rolling out. Xox."