Phoenix/ Fun & Entertainment
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Published on February 21, 2024
Olivia Rodrigo Partners With Crumbl for Signature Cookie to Celebrate "Guts" Tour LaunchSource: The White House official YouTube channel, Public domain, via Wikimedia Commons

If Sugar were a song, it might take the shape of Olivia Rodrigo's latest promotional stunt — her own signature Crumbl Cookie to commemorate the launch of her "Guts" stadium tour. The tooth-achingly sweet treat boasts two purple sugar cookies glued together with vanilla buttercream frosting, rolled in sprinkles, and crowned with a star cutout filled with triple-berry jam. A single cookie reportedly packs a whopping 960 calories and a $4.78 price tag, plus tax, according to Phoenix New Times.

Not necessarily music to everyone's palate, early reviews are less than stellar. The taste test rendered a clear verdict, "It's all too much. On every level." They described the experience as "relentless" sweetness that ultimately left them with a literal sticky situation and a nagging ache in their pearly whites. Still, fans and the sweet-toothed curious in Phoenix can form their own opinions until February 25th as the cookie tours the town alongside Rodrigo, as per Phoenix New Times.

Meanwhile, the partnership is drumming up more than just cavity concerns, it's tossing in a prize to sweeten the deal. As revealed by Sweet 98.5, Crumble Cookies is offering fans the chance to win tickets to see Rodrigo's Salt Lake City show on July 31, including an autographed box of the infamous cookies. To enter, fans need to hit up Crumbl’s Instagram or check out their giveaway website.