The team at the helm of the City of Blaine's messaging machine boasts a robust 37 years of governmental communications expertise, according to the latest spotlight on the city’s Communications Department. Charged with the Herculean task of fostering community connection, this group endeavors to bridge the gap between Blaine's residents, businesses, visitors, and their government.
In their quest to maintain the community's trust, the Communications Department employs a varied toolkit. Surpassing basic press releases, this crew commands the city’s digital presence across six social media platforms, curating a narrative of the municipality that reaches residents where they are most engaged. As reported, the department’s website alone reels in over five million page hits annually, while their capacity extends to printing publications like the 'CityConnect' newsletter and the 'RecConnect' parks and recreation guide.
Whether it's shining a spotlight on Blaine in the media or taking the reins during a crisis, the Communications Department is the always-on team ensuring messages are not just sent, but received and understood. In their own words, as per the official announcement, they are "trained in crisis communications" and work closely with emergency management to respond adeptly to any citywide emergencies.
Always seeking to refine its communications strategy, the Department invites residents to engage through platforms like Facebook, Instagram, X, Nextdoor, LinkedIn, and YouTube. An offer stands: citizens can customize their informational intake by signing up for updates at BlaineMN.gov/NotifyMe – a move to satisfy an age where personalization is not just valued, but expected. To dive deeper into the city's communicative efforts, BlaineMN.gov/Communications is a mere click away, where transparency and interaction are but a cornerstone of Blaine's commitment to its citizens.
