Music and spice fans, get ready. Conyers is about to experience a blend of Nashville heat and star power as R&B icon Usher brings Dave's Hot Chicken to Georgia. The grand opening is set for this Friday, August 30 at 1447 Highway 138 SE, bringing with it the promise of mouth-watering hot chicken, that has been taking the nation by storm.

First reported by FOX 5 Atlanta, the investment by the Grammy Award winner is a major boon for the brand. Usher, together with franchise veterans Lawrence Kourie, and Andrew Feghali, plans to open multiple locations in the metro Atlanta area. Despite Usher's busy tour schedule, with performances in Boston earlier in the week and upcoming shows in Philadelphia, there's buzz around a "very special super secret SHOW" teased for Thursday on the restaurant's Instagram.

Dave's Hot Chicken's rapid expansion is notable, having grown from a humble parking lot setup in East Hollywood in 2017 to a national phenomenon with over 200 locations. Their menu has become a favorite among those who favor bold flavors offering hot chicken sliders and tenders accompanied by sides like kale slaw and mac & cheese, as detailed by Atlanta News First. Reflecting current culinary trends, the chain recently expanded their offerings with cauliflower bites and sliders.

Usher isn't the only celebrity to get in on the Dave's Hot Chicken craze. Names such as Drake, Maria Shriver, Samuel L. Jackson, and Michael Strahan have also invested in the rapidly growing chain. Meanwhile, Usher's mom Jonetta Patton has carved her own niche with a BBQ food trailer that recently opened in Doraville. Despite his absence at the opening due to a world tour performance the same night, Usher's entry into the restaurant scene marks another crossover between entertainment and gastronomy, and the city of Conyers is its latest stage.