The City of Surprise's Economic Development Department has been racking up awards and recognition for its efforts in fostering business growth and enhancing community life, according to a recent article from the Surprise official city news. The department snagged multiple prestigious awards that highlight its achievements in economic innovation and its dedication to improving the lives of the city's over 160,000 residents.
At the AAED's 2024 Fall Forum between October 23-25, Surprise took home two Golden Prospector Awards for a Special Event and Multimedia Promotion, both categories that celebrate efforts in promoting economic development. Hosting the FBLA Region 4 competition brought over 550 high school students to compete in leadership and business events at Ottawa University's campus. All while, the City partnered with the university, demonstrating the synergy between education and economic opportunity in the metropolis known for its vigorous engagement with community stakeholders.
Another feather in the cap for Surprise's Economic Development Department was the #SurpriseLovesIKEA campaign. It comprised three engaging videos released on social media aimed at attracting the furniture behemoth, culminating in being awarded the Multimedia Promotion Golden Prospector Award. This creative strategy emerged as a response to IKEA's announcement about considering new locations for their stores in the summer of 2023.
More accolades came during WESTMARC's annual Best of the West Awards Dinner, where the Surprise Economic Development Department was honored with the WESTMARC President's Choice Recognition and the Economic Engine Award, highlighting the significant economic contribution made by the Village at Prasada and Prasada North Commercial Centers. Director Jeanine Jerkovic expressed the department's commitment, saying, "Each of these awards reflects our dedication to enhancing the lives of our residents by bringing in opportunities and growth that directly benefit our community."
The department's innovative approach to economic development didn't go unnoticed at the 2024 International Economic Development Council Annual Conference in September, where it received four Excellence in Economic Development Awards. These awards recognized the department's multimedia promotions, innovative events and the cultivation of valuable partnerships that help bolster the labor market, expand consumer choices, and enhance amenities.
As a testament to its increasing success and influence, Surprise's continued recognition at these esteemed events cements its reputation as a proactive force in supporting a diverse, robust local economy. To follow the activities and accomplishments of the Surprise Economic Development Department, visit their official social media handles for further updates.
