
San Diego’s parking wars are creeping toward the shoreline, and one city councilmember wants voters to slam on the brakes. Today, City Councilmember Raul Campillo announced he is drafting a ballot measure that would let residents decide whether the city can ever charge for parking at beaches and bays. The move comes as new fees roll out at Balboa Park, the San Diego Zoo and in special-event zones, triggering a wave of public complaints. Campillo is pitching his proposal as a way to protect easy, low-cost access to the coast.
Campillo’s ballot push
Campillo, who represents District 7, said he plans to introduce the measure to the council tomorrow, after what he described as “thousands of complaints” about newly imposed parking fees. “The public doesn’t want to be nickel-and-dimed by the city council to close the budget gap at what they expect to be free,” he told reporters, according to FOX5 San Diego. Campillo argued the city should first look for internal cuts instead of layering new charges on residents.
Paid parking already rolling out
The city began enforcing paid parking in Balboa Park and at the San Diego Zoo in early January and has set up a resident verification portal and tiered lot pricing, according to the City of San Diego. At the same time, special-event and downtown rates, including event-driven pricing around Petco Park, have gone up as part of a broader push to raise revenue.
Budget strain and backlash
City officials say these parking fees are one tool to help plug a sizable budget gap, but the changes have sparked organized pushback from residents and cultural institutions. A notice to circulate an initiative aimed at overturning Balboa Park parking fees was filed in early March, with petition drives and public forums following, as reported by the Times of San Diego and in national budget coverage by Axios. Supporters of Campillo’s latest move say voters, not City Hall, should decide if shore access is to remain free.
What comes next
Campillo is expected to formally present his proposal to the City Council’s Rules Committee tomorrow. From there, the measure could be sent to the full council or pursued as a voter-driven initiative, according to FOX5 San Diego. If it ultimately reaches the ballot, the question before voters would be whether the city may adopt paid parking at beaches and bays in the future. Opponents warn that blocking those fees could cut off a potential revenue stream used for maintenance and services.
Voices on both sides
Museum and park leaders have cautioned that paid parking could scare off visitors and complicate operations. “There shouldn’t be any paid parking in the park at all,” an Air & Space Museum official told KPBS. Campillo and other critics counter that the core issue is equity, arguing that parking fees risk chipping away at affordable access to public shorelines for everyday San Diegans.









