Timber Pizza Co. is gearing up to bring its wood-fired pies to Alexandria and Richmond, the latest move in a bigger push across Virginia and the Southeast. The D.C.-born brand, which started slinging pizzas from a 1967 Chevy truck in 2014, has since grown into a mini-empire of nine restaurants and five mobile trucks, all while leaning hard into franchising. Co-founder Chris Brady says the goal now is ambitious: 50 to 60 locations over the next five years.
New stores and timing
According to WTOP, Brady has singled out Alexandria and Richmond as the next stops as Timber shifts from a mix of pop-ups and airport stands toward more traditional storefronts. A company release on PR Newswire adds a timeline, saying the Richmond restaurant is expected to open by the end of 2026, with Alexandria to follow after that. WTOP also notes that Timber’s combination of brick-and-mortar locations and mobile pizza trucks remains the backbone of its growth strategy.
Franchise push and site selection
The expansion wave is being powered by franchising. Pizza Today reports that Timber has opened several franchised locations in the past year, including new outposts in Charleston and North Carolina’s Triangle region. “We’re really happy about very carefully selecting the right people in the right places as we expand now,” Brady told WTOP. The company is largely keeping new locations within roughly a three-hour radius, a support-first approach Timber says is meant to help preserve quality as the footprint grows.
What it means for the local pizza scene
Industry watchers note that a neighborhood-focused operator can often outlast national chains that depend on sheer scale, and Timber is leaning into that pitch as it courts franchise partners. The company release on PR Newswire and recent coverage frame Virginia as a priority market, pointing to Timber’s mobile operations as a way to build name recognition before committing to full-fledged storefronts. Local restaurateurs will be watching to see whether the new Virginia shops stick with Timber’s community-driven playbook or tilt more toward a conventional franchise feel.
Where to watch next
Looking ahead, Timber says it plans to continue rolling out franchised units across the Southeast while keeping new locations close enough for hands-on support, with Virginia remaining a key piece of that plan. For a look at current restaurants, upcoming truck stops, and franchise information, visit Timber Pizza.
