Halidom’s stretch of Moreland Avenue is shifting into a higher gear. Construction crews are at work on a new two-story retail building and a larger parking lot behind it, with IST Management targeting late summer 2026 for opening. The expansion brings more street-front storefronts and extra customer parking to the mixed-use campus already anchored by IST’s headquarters and the Halidom Eatery food hall.
What the construction photos show
Recent drone and ground shots capture a roughly two-story retail building of just under 18,000 square feet on the 1300 block of Moreland, plus an expanded parking field stitched in behind it, according to Urbanize Atlanta. IST vice president of marketing and real estate Brad Burgess told the outlet that “free, approachable parking has always been a non-negotiable part of the Halidom experience, and we’re making sure that continues as we grow.” He added that the team has “already secured a couple of leases that we’re not quite ready to announce yet.”
From an office anchor to an 11-stall food hall
The Halidom campus revolves around two big anchors: IST’s headquarters and Halidom Eatery, an 11-stall food hall that opened to customers in late May 2024, as reported by Axios. The IST office hub held its ribbon-cutting in March 2022, marking the debut of a 50,000-square-foot headquarters, according to architecture firm TSW. Together, the office building and the food hall have been held up by developers and brokers as proof that steady daily foot traffic is possible along this part of Moreland.
How Halidom fits into a bigger Moreland rebuild
Halidom’s new construction is rising a short walk north of the 32-acre former Moreland Plaza site, which has been rebranded as the Moreland & Custer project. That larger effort, which has already cleared out the old strip center, is planned to include roughly 674 housing units, several freestanding buildings and new greenspace. The for-sale Array townhomes on the site are being marketed from the low $300,000s, according to Urbanize Atlanta.
Leasing, curation and community impact
IST has brought in brokers and food-and-beverage consultants to help shape the tenant mix and programming across Halidom, a strategy that local outlets have highlighted while profiling food hall vendors and event plans, per The Atlanta Journal-Constitution. Developers and leasing teams say the new retail space and additional parking are intended to position Halidom as a regular stop for nearby neighborhoods instead of something people only check out on weekends. For now, officials say tenant names will roll out as interior build-outs wrap.
What to watch: the new retail building and expanded lot are slated to deliver by late summer 2026, with public tenant announcements expected as individual storefronts come online. Permits and new signage will be the first clues that those early leases Burgess mentioned are ready to go public.
