Memphis

Kaye's Pints Scoops Up Sweet Magnolia's Old Crosstown Spot with The Scoop

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Published on April 03, 2026
Kaye's Pints Scoops Up Sweet Magnolia's Old Crosstown Spot with The ScoopSource: Kaye's Pints & Scoops

Kaye's Pints & Scoops is settling into a brick-and-mortar home at Midtown's Crosstown Concourse, turning its new walk-in shop, The Scoop, into the latest reason to wander the building's plaza. The small-batch creamery is taking over the storefront recently vacated by Sweet Magnolia Gelato, giving owner Kiamesha Wilson a permanent counter beyond pop-up tents and wholesale freezer doors. Wilson says the focus will stay on locally sourced ingredients and neighborly service, and the business is already hiring scoopers and front-of-house staff ahead of a public opening.

From pop-up to storefront

The Scoop is billed as "an extension of the city's favorite creamery," leaning into the same small-batch production and clean-label recipes that built Kaye's following, according to Kaye's Pints & Scoops. The creamery says roughly half of the shop's ingredients will be pulled from MidSouth farmers and producers, and the Crosstown counter will rotate through the same flavors regulars have chased at markets and events.

Taking over the Sweet Magnolia stall

The new ice cream counter is sliding into the former Sweet Magnolia Gelato space inside Crosstown, the massive renovated complex that doubles as arts hub and food hall. Earlier this year, Sweet Magnolia said it was searching for a new retail home, according to WhatNow, leaving a prime corner of the concourse open for the next dessert act.

Staffing and sourcing

The Scoop is expected to bring a small hiring bump with it. Kaye's plans to bring on up to seven employees, including scoopers and counter staff, as it builds out the retail team for the former Sweet Magnolia spot, according to Memphis Business Journal. The creamery has posted an online application for would-be scoopers and is already collecting names for interviews ahead of opening day. Apply here.

What this means for Midtown's food scene

Crosstown has quietly turned into one of Midtown's most reliable testing grounds for food concepts, with steady neighborhood foot traffic to match. A permanent scoop shop adds another hangout option between gallery visits and grocery runs. Wilson built Kaye's through pop-ups and market tables, and the brand already has multiple Memphis outlets carrying its pints, according to Downtown Memphis Commission. The Scoop's arrival keeps a larger pattern going, as locally made, small-batch food businesses keep trading tents and coolers for Midtown storefronts.

Kaye's has not shared an exact public opening date on its website, but the team is lining up staff and says an official launch announcement is coming soon. Fans can keep an eye on the creamery's social channels and Crosstown's tenant updates for a firm date. In the meantime, job seekers can submit applications through the hiring form to be in the mix for early shifts, and local shops are expected to start stocking The Scoop's pints once the Crosstown counter is up and running. Submit an application.