Emmy Lou’s, the cozy Dilworth wine bar from the team behind Customshop, is leveling up its neighborhood status with a new members-only wine club that sends curated bottles right to local doorsteps. Members can opt for a three-bottle pack at $60 or a six-bottle haul for $110 each month, with the choice of picking up at the bar or arranging local delivery. The club debuts in June with a Southern France focus, and July and August will each bring their own themed lineups. The first 15 people to sign up get a little extra love in the form of a welcome package that includes a branded six-bottle wine tote.
According to the Charlotte Observer, the opening month is dedicated to wines from Southern France, with July turning to lighter "Patio Pounder" sips and August framed as "More than just Rioja." The Observer notes that pickup is available and delivery can be arranged for customers within a 10-mile radius of the shop, describing the club as an extension of Emmy Lou’s bottle-shop model and a way to "inspire discovery" for members.
How the club works
The bar's own Emmy Lou’s wine-club page walks would-be members through the process: choose a three- or six-bottle monthly package, decide on pickup or delivery, and provide an address for local drop-off. After the form is submitted, the team follows up directly to collect payment and coordinate fulfillment. The page also lays out Emmy Lou’s hours and its spot in The Courtyard shopping center on Park Road, so neighbors know exactly where their new wine hub lives.
Who’s behind Emmy Lou’s
Per Customshop, Emmy Lou’s is the latest project from Alex Bridges and chef-owner Andrés Kaifer, the duo also responsible for Customshop and Marina’s Tapas. Customshop is featured in the Michelin Guide listings for Charlotte, giving Emmy Lou’s some instant culinary cred as part of a growing, neighborhood-focused portfolio. At the wine bar, the partners have leaned into a casual, approachable vibe, blending a bottle shop feel with small plates built for regulars rather than special-occasion splurges.
What this adds to the neighborhood
For Dilworth locals, Emmy Lou’s new delivery club adds another way to stock up on curated bottles without detouring to a big-box store or trekking across town. It also fits into a broader Charlotte pattern of restaurants and bars layering in retail and subscription offerings to keep regulars engaged month after month. Axios Charlotte has already pegged Emmy Lou’s as part of a new wave of wine-forward neighborhood spots around the city. For anyone who likes a theme, trusts a sommelier’s instincts, and would rather have the wine come to them, the club serves as an easy on-ramp to explore beyond the usual grocery-store standbys.
