Atrevida Beer Co., the Latina-founded brewery on Mount View Lane, is getting ready to pour its last pints in Colorado Springs. After eight years as a neighborhood hangout, the taproom will close on June 28, with extended hours and an "ALL-OUT Atrevida Adios" sendoff planned in the weeks leading up to the final day.
Owners Jessica "Jess" Fierro and her husband Rich, broke the news on social media, where they described the move as an "incredibly difficult decision" after years of "shared laughter, late nights, and clinking glasses." As reported by WhatNow, the taproom will shift to expanded hours of Wednesday through Sunday, 3 to 9 p.m., ahead of the closure. Fans are also invited to an "ALL-OUT Atrevida Adios Party" on June 20 from 3 to 9 p.m.
Built On Community And Culture
The Fierros opened Atrevida in 2018 as one of Colorado's first Latina-owned breweries, turning family recipes and Latin flavors into a full-fledged business. Coverage in SpringsMag notes that Atrevida made its name by pairing its beers with cultural education and local charity work, all centered at the longtime taproom home at 204 Mt View Ln.
Trauma And Recognition Shaped The Taproom
The story of Atrevida became part of a much larger conversation after the Club Q shooting in November 2022, when Rich Fierro helped subdue the gunman. The incident left the family and the broader community deeply shaken, as detailed by the Los Angeles Times, and it thrust the brewery into the national spotlight.
That attention was followed by formal recognition. The U.S. Hispanic Chamber of Commerce named Richard Fierro the Hispanic Veteran-Owned Business of the Year in 2024, honoring the brewery's work and its role in the community.
Final Weeks And Farewell Events
Rather than fade out quietly, the Fierros say they plan to treat the last month like an extended celebration. Special events, longer hours, and deals are set to run through the closing weekend. According to WhatNow, the June 20 adios party will bring in mariachi, food, and a DJ, and the taproom will serve its final beers on June 28. Staff have not offered details beyond what was shared in the public post.
Why This Fits A Wider Industry Shift
The Fierros pointed to rising costs and operational pressures, issues that have become all too familiar for small breweries trying to survive on a taproom and beer-only model. In an April 2026 note, the Brewers Association reported that craft beer production has slipped in recent years and that closures have begun to outnumber openings, painting a challenging national backdrop for operators like Atrevida.
In their farewell message, the Fierros thanked regulars, nonprofit partners, and staff for years of support. The brewery's own site, Atrevida Beer Co., likewise highlights the taproom's role in community work and cultural programming. The announcement did not outline what comes next for the business or its employees.
