Omni Lifestyle Living has quietly bagged a small Midtown Marriott, paying just under $40 million for the Fairfield Inn & Suites at 21 West 37th Street. The hotel is still taking reservations for upcoming dates, even as ownership records now show an Ohio-based LLC as the buyer.
According to New York City Department of Finance property records, a deed filed Monday lists the sale amount at $39,850,057.36 and names Big Apple W 37th, LLC as the buyer and NY 29 West LLC as the seller. The filing records the parcel as 21 West 37 Street (Block 839, Lot 27) and lists the buyer's address in Solon, Ohio.
Per Omni Lifestyle Living, the firm says it has developed and managed more than $4 billion in real estate and oversees roughly 3,030 units across its brands. Its Omni Lifestyle Living contact page lists a Solon home office at 33095 Bainbridge Road. That Solon address matches the buyer LLC listed in the city deed, suggesting the purchase was made through an Omni-affiliated vehicle. The company markets itself on building age-targeted lifestyle and assisted-living communities across Ohio, Michigan and New York.
Property remains listed as a Fairfield Inn
The building currently operates as the three-star Fairfield Inn & Suites by Marriott at 21 West 37th Street, a 92-room property that still shows availability on booking pages. That status suggests the hotel has not been taken offline while the new owner finalizes paperwork and financing details behind the scenes.
Deal financing
Mortgage filings tied to the sale indicate the buyer secured roughly $37.3 million in loans from Wells Fargo to close the acquisition, as reported by Commercial Observer. The public filings and coverage do not disclose full loan terms or a broker for the deal.
Why developers are watching
City planning analysis and industry reporting have flagged smaller Midtown hotels as potential candidates for adaptive reuse after the pandemic, when thousands of rooms went offline and demand patterns shifted. According to the New York City Department of City Planning, widespread temporary and permanent closures during COVID reshaped the market and left some owners weighing redevelopment and conversion options in certain submarkets.
Omni has not publicly detailed plans for the Manhattan site, and it remains unclear whether the new owners will keep operating the building as a hotel or pursue a conversion. For now, the deal is another signal that investors are treating Midtown's smaller hotels as flexible assets while the city waits for a full tourism recovery.
