Nearly a year after an electrical fire gutted their original restaurant, the Hyatt family has reopened Pier Sushi under a new name and a much bigger menu at 675 N. Business I-35, Suite 201, in New Braunfels. Pier Sushi Fire & Raw now serves specialty rolls alongside chicken and steak entrees, Japanese beers and sake, a significant expansion from the raw-only sushi concept that first built a following in Canyon Lake.
The new restaurant, owned by Eric Hyatt, Jessica Hyatt and Mason Hyatt, opened in New Braunfels on September 5, according to restaurant staff cited by Community Impact. The Hyatts, described as locals, are Canyon Lake fixtures who decided to expand into the New Braunfels market after their original building was damaged by fire, according to Community Impact's earlier reporting. That fire struck the Canyon Lake location at FM 306 and FM 2673 on October 21, 2025, an exterior electrical blaze that gutted the interior and drew a response from both the Canyon Lake and New Braunfels fire departments, as detailed by My Canyon Lake. The fire also damaged the adjacent River Rose Tavern.
Community Rallied After the Blaze
Within days of the fire, local resident Jen Flores organized a GoFundMe campaign to help Eric and Jessica Hyatt cover recovery costs while they figured out their next move, according to the fundraiser page. The outpouring reflected how deeply the sushi spot had embedded itself in the Canyon Lake community even before the rebuild began.
Rather than close for good, the Hyatts kept their brand alive by launching a mobile food trailer, Pier Sushi Mini, to keep serving customers around Canyon Lake while they planned the bigger New Braunfels venue. The family confirmed in June that the trailer would keep running even after the new restaurant opened, according to a Pier Sushi Facebook video announcing the transition. Chef Eric Hyatt brings more than 30 years of culinary and sushi-making experience to the concept, according to the restaurant's website, and had built a regional following in Comal County with handcrafted rolls and custom flavor profiles well before the fire forced a rebuild.
New Menu Adds Steak to the Raw Bar
The Fire & Raw name signals the concept's biggest change: hot, cooked entrees now sit alongside the raw sushi that built Pier Sushi's reputation. The expanded menu includes filet mignon served with wasabi mashed potatoes, additional steak and chicken options, Japanese beers and sake, a lineup the family previewed for staff during pre-opening menu tastings, per Pier Sushi's Facebook page. Pier Sushi Fire & Raw offers its rolls and entrees at the new Suite 201 address inside New Braunfels MarketPlace, near the Santikos entertainment center, and lists its full offerings at piersushi.com.
To staff the bigger operation, Pier Sushi held a public job fair at the New Braunfels site on August 19, recruiting for front-of-house and kitchen positions across all shifts, according to the restaurant's Facebook announcement. The hiring push underscored just how much larger the brick-and-mortar footprint is compared with the food-trailer operation the family ran during rebuilding.
A Shifting Lineup at New Braunfels MarketPlace
Pier Sushi's arrival lands in a shopping center that has seen real turnover in recent months. Hawaiian-Japanese fusion restaurant Ohana Poke & Sushi Burrito, the plaza's longtime dedicated poke-and-sushi option, permanently closed on August 22 after eight years in business, citing rising real estate costs, as Hoodline previously reported.
Even as Ohana exited, other tenants moved in. Mattenga's Pizzeria opened its eighth Texas location in the same complex in June, taking over the former Round Table Pizza space weeks before Pier Sushi finished its buildout, according to Community Impact. The plaza also welcomed The Dragon's Flagon, a tabletop gaming venue and bar offering board games alongside craft beer and seltzers, which opened nearby in June. Together, the openings and closures paint a picture of a commercial strip along Business I-35 in active transition, trading out longtime tenants for new dining and entertainment concepts even as rents climb.
