Jacksonville/ Parks & Nature

Riverside Brewery Taps Beer to Save Jacksonville's Vanishing Marsh Turtles

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Published on September 16, 2026
Riverside Brewery Taps Beer to Save Jacksonville's Vanishing Marsh TurtlesRosselle St. — Approximate Article Location
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Jacksonville's oldest craft brewery is turning pint glasses into a lifeline for one of Florida's most overlooked reptiles. Bold City Brewery's Rosselle Street taproom in Riverside hosts Drink Beer, Save Turtles on September 19, a community fundraiser built around beer, live music and a cause most drinkers have never heard of: the diamondback terrapin, a small, shy turtle that lives in the brackish coastal waters of Northeast Florida, with females coming ashore to nest.

A Beer-Fueled Boost for Marsh Turtle Research

The Jacksonville gathering will feature live music and participation from conservation partners. Tabitha Hootman, project lead for Turtle Survival Alliance's Team Terrapin, discussed the gathering, which will feature live music and participation from conservation partners, according to the same report. The event also features official turtle merchandise, which supports the organization's broader global turtle and tortoise conservation work, according to a Turtle Survival Alliance post.

Team Terrapin itself is a volunteer-driven conservation program that monitors terrapin populations, protects coastal habitat, conducts research and educates the community about diamondback terrapins, per the News4JAX report. On the ground, the program functions as a regional partnership among the Turtle Survival Alliance, Florida State Parks, Jacksonville University and the Jacksonville Zoo and Botanical Gardens, which together run daily nesting surveys along Northeast Florida's barrier islands from April through September, according to Turtle Survival Alliance.

Rescuing Hatchlings Before They Even Reach the Marsh

That fieldwork gets hands-on in ways most fundraiser attendees will never see. Team Terrapin conducts conservation work and research. Jacksonville University launched its Turtle Research and Conservation Initiative in May, unifying Team Terrapin, sea turtle patrols and rehabilitation programs under one academic umbrella and giving undergraduates hands-on field and lab experience, according to Jacksonville University.

Why Florida's Terrapins Need the Help

The diamondback terrapin is the only turtle species in North America adapted to live exclusively in brackish coastal waters such as salt marshes and tidal estuaries, according to the U.S. Fish and Wildlife Service. Florida is also home to diamondback terrapins, per the Florida Fish and Wildlife Conservation Commission. That legacy traces back to a grim history — diamondback terrapin populations across the Atlantic and Gulf coasts plummeted in the late 19th and early 20th centuries because of heavy commercial exploitation for turtle soup, according to the New York State Department of Environmental Conservation.

Modern threats look different but remain serious. As the only North American turtle restricted to brackish coastal habitats, the species faces risks from crab trap drowning, road mortality and poaching, the Florida Fish and Wildlife Conservation Commission notes. Those threats have made terrapin protection a continuing conservation concern.

A Riverside Taproom With Deep Craft Beer Roots

Bold City Brewery operates a taproom at its Rosselle Street location in Riverside, according to The Jaxson. That followed the brewery's downtown taproom closure in June, making Rosselle Street a home for Bold City's beer — and now, for one Saturday, its turtles.