Rodeo Goat, the Fort Worth-born burger and craft beer chain known for its farm-to-table beef and rotating brew list, is planting a new flag in Allen. The restaurant will open at the southwest corner of State Highway 121 and U.S. 75, inside the sprawling Sloan Corners mixed-use development, according to a September 2 news release.
The announcement, first reported by Community Impact, adds another familiar North Texas name to the 480-acre site straddling Allen and Fairview. Sloan Corners represents an estimated $2 billion to $3 billion investment for developer Billingsley Co., according to WFAA, making it one of the last major undeveloped highway intersections left in Collin County. Lucy Burns, a partner at Billingsley Co., said in the release that Rodeo Goat is “exactly the kind of restaurant we want at Sloan Corners: local, fun, distinctive and already loved by people across DFW.”
A Menu Built on Texas Beef
Rodeo Goat's menu centers on burgers, fries, craft beer, cocktails, and chips and salsa, and the chain already has locations in Plano, Frisco, and Denton. The restaurant grinds its beef in-house daily, sourcing 100% natural, hormone- and antibiotic-free Texas beef from 44 Farms in Cameron, Texas, the same sourcing standard the chain has promoted since its founding, per the Cross Timbers Gazette.
Rodeo Goat was originally founded in Fort Worth in November 2012 by Dallas restaurateur Shannon Wynne alongside partners Keith Schlabs and Larry Richardson, according to CultureMap Dallas. Wynne, a well-known figure in North Texas dining circles, also created the Flying Saucer and Flying Fish concepts. Burns said Billingsley Co. has “had a wonderful relationship with Shannon and his team at Cypress Waters,” pointing to the developer's 1,600-acre project near DFW Airport where Wynne has previously opened restaurants including Flying Saucer, Flying Fish, and Miriam Cocina Latina, as noted by WFAA. An exact opening date for the Allen location has not been set.
Sloan Corners Fills Out Its Dining Lineup
Rodeo Goat joins a growing roster of dining and activity tenants confirmed for Sloan Corners, including Mexican Bar Company, City Futsal Allen, and Flat Grounds Coffee, according to CultureMap Dallas. Mexican Bar Company broke ground earlier in 2026 with a patio overlooking a two-acre pond. Burns called Rodeo Goat's arrival “a fantastic addition to the community.”
The development's master plan calls for as many as 4,000 apartment units, 180,000 square feet of retail and restaurant space, and more than 6 million square feet of commercial office space once fully built out, according to Community Impact's earlier reporting on the project's progress. At the center of it all sits Bravo Park, a 30-acre green space with pickleball courts, dog parks, and walking trails, anchored by 9.65 acres of parkland Billingsley Co. donated to the city of Allen in April.
Riding the Highway 121 Momentum
Allen has already moved to grease the wheels for Sloan Corners' buildout. According to Hoodline, in January, the city council approved a 50% sales-and-use tax rebate for Billingsley Co. on construction materials purchased for the site, a move designed to lower upfront costs and speed up vertical construction.
The Rodeo Goat announcement also lands amid a broader regional push to market the Highway 121 corridor. In May, Allen and McKinney jointly launched “121 North,” a branding initiative pitching the highway corridor as a unified economic zone spanning more than 20 mixed-use and entertainment developments, according to Community Impact's coverage of the launch. Billingsley Co., which developed Sloan Corners, was founded in 1978 by Lucy and Henry Billingsley, with Lucy Burns now managing the firm's multi-million-square-foot commercial office and master-planned portfolios across North Texas.
