Oklahoma City/ Community & Society

Mistletoe Market Returns to OKC With Record 130-Plus Vendors, Santa in Tow

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Published on October 27, 2026
Mistletoe Market Returns to OKC With Record 130-Plus Vendors, Santa in TowSource: Google Street View

Oklahoma City’s holiday shopping season kicks off next week when Mistletoe Market returns to the Bennett Event Center at OKC Fair Park for a four-day run from Nov. 5 through Nov. 8. More than 130 merchants will set up shop selling gifts, toys, clothing, food and other holiday goods, with proceeds benefiting the Junior League of Oklahoma City.

This year’s vendor count marks the event’s largest turnout to date, according to News 9, which reported Mistletoe Market Chair Ashley Feeback’s own assessment of the lineup: “It’s our biggest lineup yet.” Feeback told the outlet, “This year we have over 130 merchants coming to market,” spanning women’s boutiques, men’s items and specialty foods. The market also includes performers and special events scheduled throughout the weekend.

Shoppers can expect clothing, gourmet foods, gifts, children’s items and jewelry from vendors based in Oklahoma and beyond, according to the Junior League of Oklahoma City’s own event page at jloc.org. More than 25 of those merchants will be making their Mistletoe Market debut this year, the Oklahoma Gazette reports.

Premiere Party Opens the Weekend Early

The market kicks off Thursday night with a Premiere Party, giving attendees the first shot at merchant booths before the event opens to the general public Friday. The jloc.org event page lists Thursday hours from 5:30 to 9 p.m., with regular shopping hours Friday and Saturday from 9 a.m. to 6 p.m. and Sunday from 10 a.m. to 5 p.m.

The Premiere Party is a separately ticketed event limited to guests 21 and older, per MetroFamily magazine. Pricing for the party has been reported differently across outlets: the Oklahoma Gazette lists the ticket at $65, including early merchant access, live music, light bites, two drink tickets and raffle opportunities, while MetroFamily lists the price at $50 before an increase to $65 on Oct. 1.

Free Santa Visits and Weekend Activities

Families can catch Santa Claus on Saturday from 10 a.m. to noon for storytime and photos at no additional cost, per the jloc.org listing. The Oklahoma Gazette reports the weekend will also include live music and dance performances, children’s choirs, a golf simulator, a lounge area and Sunday mahjong. Children 12 and under can attend for free, and parking at the Bennett Event Center is free as well, according to the Gazette.

Funds Support Local Nonprofit Partnerships

Mistletoe Market raises money to support the mission of the Junior League of Oklahoma City, which focuses on developing women’s potential through community service and leadership opportunities. The organization partners with more than 10 local nonprofits and provides trained volunteers to support their work, while Junior League members gain access to professional and personal development opportunities themselves.

Since 1994, dollars raised through Mistletoe Market have resulted in the investment of more than $3.9 million in Oklahoma City community projects, according to the jloc.org page. JLOC President Tabitha Narvize said the organization works to make a meaningful impact throughout the Oklahoma City area, a mission Mistletoe Market’s proceeds are designed to help fund.

Last year’s event marked the market’s move to its current home at the Bennett Center at the OKC Fairgrounds, where organizers also introduced the Premiere Party concept and a new Sunday Funday event. That 2025 edition featured Storytime with Santa on the Saturday of the run, mirroring the format shoppers will see again this year.