JAC Coffee is in its soft opening at 3909 Montana Ave., Ste. B, in Central El Paso. The shop serves coffee and Benditas Cookies and takes orders for floral cakes.
The owners, Claudia and Christian Jaquez, began the soft opening on Oct. 15, according to El Paso Inc.
What's On the Menu So Far
The early menu pairs coffee served throughout the day with Benditas Cookies, according to the report. Floral cakes are also available by order.
Claudia and Christian Jaquez co-own the business together, and their decision to launch with a soft opening gives the Montana Avenue location a chance to work out its routine before any kind of grand debut. Details on business hours, pricing and the full menu have not been published.
A Quiet Debut in Central El Paso
Hours, prices and a complete menu have not been reported, so those details remain unclear for customers planning a visit.
City rules and Montana Avenue context
The City of El Paso Code Enforcement Department says food establishments must have a valid permit and city license before operating. That general requirement does not establish JAC Coffee’s permit or inspection status. Separately, a Texas Department of Transportation corridor study covered 9.0 miles of Montana Avenue between Paisano Drive and Loop 375; it provides broader transportation-planning context, not information specific to JAC Coffee’s block.
