
An arts and crafts market built on three decades of vending know-how is coming back to Roswell. The Daisies and Dirt Roads Market, based out of Artesia, returns for its second annual event at the Eastern New Mexico State Fairgrounds on November 20 and 21, running from 10 a.m. to 5 p.m. both days.
The market takes place in the commercial building at the fairgrounds, located at 2055 Southeast Main St. in Roswell, according to the New Mexico News, which credited the reporting to the Roswell Daily Record. The event is handicap accessible and will feature vendors from Texas and throughout New Mexico, bringing together local businesses and sellers from surrounding communities.
A Mother-Daughter Operation Decades in the Making
The Roswell Daily Record account describes Laura Wills, co-owner of Daisies and Dirt Roads Market, as having roughly 30 years of vending experience and about 25 years organizing shows. Wills and her daughter, Karsten Garcia, took part in vendor shows together as Garcia grew up; they now run the market as a team.
According to the account, Wills said that years on the vending circuit led her and Garcia to start their own market. She also described the vendor mix as including sellers from the local area and Artesia.
What Shoppers Can Expect to Find
Shoppers browsing the commercial building will find baked goods, candles, journals, cutting boards, woodwork, crafts, crocheted stuffed animals, and other specialty handmade items. Children 12 and younger can enter the market for free.
Separate online listings give details that differ from the November 20–21 schedule above. SeeRoswell.com lists Friday hours of 10 a.m. to 5 p.m. and Saturday hours of 9 a.m. to 4 p.m. KRQE describes a similar market with $5 admission, free entry for children 12 and younger, and handmade, vintage, boutique, furniture, dog boutique, body product, home decor, baked goods, and holiday decor vendors at a handicap-friendly venue. These listings should not be taken as confirmation of this event’s hours or admission.
A Different Roswell Holiday Market
The Daisies and Dirt Roads event is not the only documented holiday maker market in Roswell. According to the City of Roswell, the Roswell Museum held its fourth annual Holiday Artisan Market from November 10 through December 31, 2024, at the museum. That market’s dates and venue distinguish it from the Daisies and Dirt Roads Market’s two-day run at the fairgrounds.









