Del Mar Village will turn pink on Friday, Nov. 13, as the community hosts its annual cheering station for the San Diego Susan G. Komen 3-Day, welcoming more than 2,000 walkers between 8 and 9:30 a.m. The public is encouraged to dress in pink and gather just south of 15th Street on Camino Del Mar to send off participants as they begin a 60-mile trek toward San Diego.
The gathering marks the kickoff of a three-day event that, according to the San Diego Union-Tribune, starts at the Del Mar Fairgrounds and finishes at Waterfront Park downtown. The Del Mar Village Association has invited the public to help paint the town pink for the walk's kickoff, continuing a tradition the association has hosted for years. Walkers will be welcomed by community members, Torrey Pines High School cheerleaders, Del Mar lifeguards and local business owners lining the streets, the Union-Tribune reports.
The Susan G. Komen 3-Day organization confirms the full 2026 experience runs Friday through Sunday, Nov. 13-15, according to The Susan G. Komen 3-Day. The walk begins early Friday morning with an opening ceremony at the Del Mar Fairgrounds, per the organization's event details page.
A Decade of Local Support
Del Mar's cheering station welcomes walkers with pink ribbons and decor as they head south, according to Visit Del Mar Village. Jim Coleman's State Farm Agency, En Fuego Cantina and the Law Office of Bing I Bush Jr. have supported the event for 10+ years, the site notes.
The cheering station has become a fixture on the local calendar. The San Diego Union-Tribune described the 2025 version of the gathering as “an annual outpouring of support from the community,” when the 3-Day walk ran Nov. 14 through Nov. 16 and drew a crowd of well-wishers. A year earlier, KPBS listed the station for Nov. 15, 2024, from 8 to 9 a.m., also anticipating more than 2,000 walkers, with sponsorship that year from Del Mar Plaza, the Del Mar Thoroughbred Club, L'Auberge Del Mar, Stratford Square, Darshan Bakery and Starbucks in Del Mar Village, per KPBS.
What to Expect on Nov. 13
Residents planning to join this year's cheering section should arrive in Del Mar Village by 8 a.m. and expect the gathering to wrap up by 9:30 a.m., per Visit Del Mar Village. The site frames the event as a chance for the community to cheer on walkers tackling a 60-mile route over three days in support of breast cancer research and care, while the Union-Tribune describes the Camino Del Mar cheering station as an annual event.
