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Luke's Local to open second grocery store in Cow Hollow

Luke Chappell, owner of Luke's Local, during construction at its Cole Valley location in 2016. | Photo: Walter Thompson/Hoodline
By Alisa Scerrato - Published on August 06, 2020.

Good news for Cow Hollow neighbors: Cole Valley-based grocery store Luke’s Local is expanding to 2190 Union St. (at Fillmore). Construction is already underway for a planned November debut. 

The expansion has been in the works since the Cole Valley store first opened in 2016, said marketing and content lead Emily Lubormirsky.

At an expansive 4,500 square feet, the Cow Hollow Luke's Local will be about one and a half times the size of the Cole Valley store (960 Cole St.) The extra space will allow it to offer an expanded cheese selection, pet food, more bulk foods, and a more robust beer and wine selection.

Like the original, it will also offer a coffee kiosk and deli sandwiches, alongside everyday groceries like fresh produce, bread, meat and milk. 

Luke's Local in Cole Valley. | Photo: Walter Thompson/Hoodline

The space at 2190 Union St., which was most recently a rug store, has its roots in the grocery business. Its landlord is the the grandson of Antone Zietich, who founded Grand Union Market (later Tony's Quality Market) there back in 1914. Zietich was known for offering delivery to customers in the neighborhood via horse and buggy. 

“Knowing we have the privilege to continue the heritage of the space in the same way we did on Cole Street is both inspiring and, we hope, auspicious,” Lubormirsky said. 

While it doesn't use a horse and buggy, Luke's does offer delivery — a service Lubormirsky says has grown sharply in the wake of the pandemic.

Luke's has its own app, with same-day delivery throughout San Francisco. Having a base in the northern half of the city will help it reach customers in an even wider delivery radius.

Photo: Logan C./Yelp

Lubormirsky says that Luke's recognizes its good fortune as one of the few local small businesses to do better under the pandemic, and is committed to giving back to the community.

"While we have learned a great deal through our experience in Cole Valley, we are eager and excited to continue this growth in Cow Hollow and to meet the unique needs of this new community," she said. 

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