Bay Area/ San Francisco/ Real Estate & Development
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Published on September 13, 2024
Iconic Designer Ken Fulk Lists His Famed "Magic Factory" Headquarters in SoMa for $7 MillionSource: Financial Times, CC BY 2.0, via Wikimedia Commons

The much-celebrated "Magic Factory," the San Francisco headquarters of lauded designer Ken Fulk, has been listed for $7 million. This distinctive structure, positioned at 308-310 Seventh St. in SoMa, is not just a mere office but an emblem of Fulk’s luxurious design aesthetic that has infiltrated various high-profile San Francisco venues. As per the San Francisco Chronicle, the property is considered Fulk’s "trophy property" and has been a hub for hosting a broad spectrum of dignitaries and celebrities.

Ken Fulk's legacy as an interior designer, without any formal training, spans meticulous transformations of high-end properties, including The Battery and the Mark Hopkins Hotel. His Magic Factory features unique elements such as an event space and garage on the ground floor, offices with a mezzanine level, and an alluring sky-loft penthouse. This sky-loft is especially lauded for its roof deck that provides panoramic views of the city’s skyline, a detail highlighted in Fulk's work. As Fulk once described in an interview with Architectural Digest, "It really blurs the line between work and play," a philosophy that appears to have guided the property's design ethos, as cited by the San Francisco Chronicle.

Further details on the listing found on Avenue 8 delineate the space, which is equipped with opulent features such as a chef’s kitchen with top-of-the-line appliances and an adjoining dining area that merges seamlessly into the living space. The penthouse also boasts a dedicated dressing area, a spa-like ensuite bathroom, and a sitting area with a wood-burning fireplace. Further, the property is complemented by an adjacent lot accommodating up to 11 vehicles.

Despite his lack of formal training, Fulk’s approach to design has been equated to cinematic storytelling, vividly crafting each space with the precision and spectacle akin to film. "He is the Ziegfeld of San Francisco," socialite Denise Hale once said, as per the San Francisco Chronicle, asserting Fulk's capacity for creating spaces filled with extravagance and elegance. His client list includes well-known personalities such as Pharrell Williams and Gigi Hadid, and his projects extend to designing exclusive spaces for events like the Outside Lands Music and Arts Festival.