Paris Baguette is officially eyeballing Peoria. New storefront signage has popped up at the North Valley Power Center, at the high-traffic corner where 83rd Avenue meets Bell Road, signaling that the South Korea-founded bakery-café chain is on its way. There is still no opening date, but shoppers and commuters in the busy P83 corridor are already clocking the fresh branding as the franchise continues its Valley growth streak.
As reported by WhatNow, an Instagram post from the local account Upper West Side PHX shows Paris Baguette signage now in place at the North Valley Power Center. The outlet notes that the future café is positioned at 83rd Avenue and Bell Road in Peoria and confirms that no official opening timeline has been released.
Franchisees push to add more Valley cafés
Franchise partners Sam Yoon and Thomas Park are steering Paris Baguette’s Phoenix-area expansion, and they are hardly thinking small. As detailed by In Business Phoenix, the duo announced a Phoenix location and outlined plans for at least 10 additional cafés across the Valley. Their names have been surfacing regularly in retail development circles as they work to plug the brand into high-visibility corners like P83.
What to expect from the menu
Once the ovens fire up, Peoria can expect a mashup of French-style pastries and Korean-inspired treats. Think rainbow cake, salted caramel pretzel supreme croissants, chocolate cream bread and mochi doughnuts, items that WhatNow flags as local favorites at other Valley locations. The cafés typically round things out with custom cakes, sandwiches and a full coffee lineup that caters to both the early-morning crowd and the midday snack run.
Where it will sit in Peoria
The North Valley Power Center sits inside Peoria’s P83 entertainment and shopping corridor, a stretch packed with restaurants, theaters and big-box retail that pulls in everything from game-day traffic to errand runs. According to Visit Peoria, the center anchors part of the 83rd Avenue commercial spine and plays host to a shifting mix of national chains and local operators.
When to expect more details
For now, the opening clock is still a mystery. Locals will likely see more movement as buildout progresses, including hiring notices and city permits that signal the home stretch. Area outlets have already chronicled Paris Baguette’s broader Phoenix rollout, including an uptown site covered by Phoenix New Times, and industry reporting through Colliers notes that the brand operates thousands of locations worldwide. For Peoria’s pastry fans, the next big update will likely be the one that answers the only question that really matters: when the doors will finally open.
