Soma just got a new soundtrack. Suno, the AI startup that turns short text prompts into full songs, quietly opened an office in downtown San Francisco last week, planting its flag in the South of Market neighborhood as it ramps up hiring and expands its machine learning work.
New SoMa Hub and What Suno Says
According to Axios, the new office, which opened last week, sits near Mission and 2nd streets. Co-founder and CTO Georg Kucsko told Axios that opening doors in San Francisco will be critical as we continue to scale. Axios also reported that Suno, which launched in 2023 and is headquartered in Cambridge, plans to grow headcount by about 70% and expects to double its workforce this year.
Hiring Push in SoMa
Local job listings point to an active recruitment drive for engineers, product designers and machine learning researchers based in San Francisco. Roles posted on Built In San Francisco and listings on Indeed list San Francisco as the required location and note that some positions will be on site while the precise office address is finalized.
How the Music Industry Has Reacted
Suno's expansion comes as the company continues to navigate major disputes over how AI models are trained and used. The Recording Industry Association of America sued Suno in 2024, and Warner Music Group reached a settlement with the startup in November 2025, according to TechCrunch, in a deal that included plans to develop licensed models with the label.
Why San Francisco Matters
San Francisco's office market has shown renewed leasing momentum, and AI firms are among the tenants driving demand. Reporting from The Real Deal documents a pickup in leasing and absorption that makes opening a local hub more attractive for startups hunting talent and studio space.
Company Stance and Product Guardrails
Suno frames its tools as a way to help people make new music and has rolled out features intended to give creators control, including voice verification and custom models. The company outlines those capabilities and asks users to report suspected copyright issues on its own pages; Suno also says it will not fulfill prompts that request non-AI recordings or the exact likeness of specific artists, per Suno and the Suno Help Center.
For San Francisco, Suno's arrival is described as another sign that AI startups are once again opening physical hubs to hire specialized talent and build product teams in person. Axios' reporting suggests more local hires are likely as the company scales its machine learning groups in the months ahead.
