Las Vegas North Premium Outlets is beefing up its roster this year, with nine new storefronts set to broaden the mix of national chains and specialty brands. Some shops are already open, while others are slated to roll out later in the summer and into the fall, giving locals and the constant flow of tourists more reasons to swing by the off-Strip center.
According to Simon Premium Outlets, the center's online directory now tags several tenants as "opening soon," including PINK, Gymboree, Tommy Bahama and Birkenstock. The directory is being updated as leases are signed and buildouts move along. The Las Vegas Review-Journal reported that the off-Strip mall will add nine retailers this year, naming BYLT, Lucchese Bootmaker, Reyn Spooner, Victoria's Secret and others as part of the new round of leases. Rajeev Chhabra, a center representative, told the Review-Journal that "these additions reflect our ongoing commitment to curating a best-in-class shopping experience." That coverage also notes that Birkenstock's planned outlet will carry sandals and shoes alongside the brand's sleep systems and natural cosmetics.
What's opening at the North outlets
The incoming lineup mixes quick-sell outlets with more destination-style names. BYLT has opened a storefront that the center lists as the brand's first outlet location, while Victoria's Secret PINK, Tommy Bahama and Gymboree are already on the map. Other entries - Foot Locker, Birkenstock, Lucchese Bootmaker and Reyn Spooner - are listed as arriving later this year on the center's public directory. Simon Premium Outlets shows which shops are tagged as "coming soon."
Why it matters for shoppers and the market
Outlets remain a reliable draw in Las Vegas, and a steady stream of new leases helps the center keep pace with Strip retail projects and the growing pressure from online shopping. Simon's rollout strategy and the spotlight on the North center are part of a broader push to keep the property positioned as a high-performing retail destination, a point highlighted in a Simon press release republished by Nevada Business Magazine.
Deal-hunters looking to catch grand-opening sales will want to keep an eye on the center's store directory and the individual brands for firm dates and ribbon-cutting details. With openings staggered across the year, locals could spot a new storefront every few weeks as the outlet center fine-tunes its mix to match tourist demand and local tastes.
