Terra and Frisbie Group have bought another piece of the shuttered Palm Beach Kennel Club, paying $19.5 million for a 26.1-acre parcel at 1111 North Congress Avenue as the two firms push forward with plans to turn the old greyhound track into a 1,145-unit residential and retail complex. Investment Corporation of Palm Beach sold the land to a Terra-and-Frisbie-linked entity, working out to roughly $1.44 million per acre for a site where some of the dog track's structures have stood since 1963.
The purchase, reported by The Real Deal, marks the latest in a string of land grabs at the site since the track went dark. Terra and Frisbie Group acquired their first piece of kennel club land for $20.9 million in 2025, then came back in June 2026 for another parcel at $7.79 million, according to the same report from reporter Alissa Gary. Combined with this latest purchase, the developers are assembling the pieces of a mixed-use complex planned across 42 acres of the former track in unincorporated Palm Beach County near Palm Beach International Airport.
A Track Built in 1932, Silenced by a 2020 Ballot Measure
The racetrack first opened in 1932 and became a fixture of Palm Beach County entertainment for decades under the ownership of the Rooney family, best known for founding the Pittsburgh Steelers. Art Rooney Sr. acquired the club in 1970, and it was later operated by Investment Corporation of Palm Beach under his grandson, Patrick J. Rooney Jr., according to the Commercial Observer. For much of the 20th century, the track ranked as one of Palm Beach County's top tourist draws.
That run ended after Florida voters passed Amendment 13 in November 2018 with 69 percent approval, banning commercial greyhound racing statewide by the end of 2020, as detailed by the Tampa Bay Times. The Palm Beach Kennel Club ran its final race at 11:59 p.m. on December 31, 2020, leaving the dog track defunct ever since.
Even as the racing floor goes quiet for good, the Rooney family isn't walking away from gaming entirely. Under the sale agreement with Terra and Frisbie Group, the family retains the betting licenses, according to the Commercial Observer's reporting. Plans call for a new 60,286-square-foot casino and parking garage to rise on the northern portion of the site.
Rezoning Push Clears Path for 1,145 Units
Terra and Frisbie Group applied in 2024 to rezone the land for 1,145 multifamily units alongside 120,000 square feet of retail and other commercial space in what's being called Westgate Village. The project includes plans for residential development on the site.
The redevelopment effort includes commercial and residential infill, and construction on the broader kennel club project is expected to start in 2026. The site sits directly across Congress Avenue from The Hangar & Airfield Business Park, a 244,865-square-foot commercial facility with garage condominiums and 84,000 square feet of vehicle repair space.
The housing push also broadens the area's residential supply. Countywide, builders pulled permits for new housing units in 2025, while Momentum Realty notes that the pace runs slightly below the broader Florida average.
Terra's Growing Palm Beach Footprint
Terra, the Miami-based developer led by CEO David Martin, isn't limiting its Palm Beach County ambitions to the old dog track. The company is also working alongside Sympatico Real Estate on Mr. C Residences in downtown West Palm Beach, for which it secured a $285 million construction loan in 2025. Separately, Terra and BH Group are teaming up to buy waterfront land from billionaire Jeff Greene for about $100 million to build twin high-rise condominium towers, a deal Hoodline reported earlier this year.
Frisbie Group, the Palm Beach-based firm led by Robert Frisbie Jr., hasn't had smooth sailing on every front. The company navigated high-profile setbacks in Palm Beach County, most notably when it and Terra were behind the One Boca plan to redevelop Boca Raton's government center, only for Boca Raton voters to reject the proposal in 2026 and elect city council members who opposed it. Frisbie Group also withdrew redevelopment plans tied to a separate Palm Beach parcel, as Hoodline previously covered when CS Ventures stepped in to acquire that site instead.
Open questions remain about exactly when county zoning approvals will formalize the Rooney family's casino relocation to its retained five-acre parcel, what traffic impacts North Congress Avenue might see once construction ramps up, and how the eventual mix of income-restricted workforce units versus market-rate apartments will shake out across the planned 1,145 residences. For now, the deal signals that even as the dogs are long gone, the old kennel club property remains one of the busiest patches of dirt in Palm Beach County real estate.
