Laura Loomer, one of the loudest pro-Trump voices online, has been paid by private clients to post political content on social media without ever telling her audience who was footing the bill, according to a former Trump campaign aide and three other people familiar with the arrangements. The allegation, first reported Saturday, paints a picture of quiet pay-to-play arrangements behind some of the posts from a figure the report describes as one of the Trump administration's most influential online firebrands.
The claim comes from The Washington Post, which reported that Loomer received thousands of dollars from private clients for political posts and never disclosed those payments publicly. The sources backing the account include a former campaign aide to President Donald Trump along with three other people described as familiar with the arrangements, according to the same report.
The Post's reporting landed just two days after a separate, public spat gave the allegation some real-time corroboration. Fellow MAGA-world influencer Alex Bruesewitz acknowledged on Thursday that he had paid Loomer for tweets in the past, telling her directly, “I've paid you for tweets before. I haven't for at least a year though,” according to Mediaite.
A Rival Influencer's Admission
Bruesewitz didn't stop there. He added that he knew Loomer was still being compensated by other clients for her posts, saying, “I also know you still get paid by others for tweets,” per the outlet's report. The exchange reportedly surfaced hours before Loomer announced a hiatus from her podcast, according to the same account.
Loomer, for her part, pushed back with a claim of her own during the exchange — alleging that Bruesewitz's company, X Strategies, had reached out to her for help the previous year. Bruesewitz did not deny it, responding simply, “No I don't deny that,” the outlet reported.
Paid Political Influence Is a Growing Business
Loomer's situation sits inside a much bigger and increasingly scrutinized industry. Political content from social media creators has become just as important as traditional celebrity endorsements, a dynamic CNN highlighted in its 2024 reporting on the murky disclosure rules governing paid influencer endorsements in presidential politics.
Campaigns and political groups across the spectrum have leaned into the model. CNN's reporting noted that Donald Trump's 2020 reelection campaign paid nearly $1.8 million to an influencer-marketing business, while Priorities USA and Somos Votantes together paid 15 social media creators to produce content encouraging Latino voters to turn out. During the 2022 midterms, John Fetterman paid Nicole “Snooki” Polizzi to record a video criticizing his opponent Mehmet Oz, which his campaign then uploaded to its own social media pages, according to the Campaign Legal Center.
More recent examples show the money has only grown. The National Republican Congressional Committee paid more than $120,000 to the conservative influencer network Creator Grid between 2025 and 2026, logging the payments under the description “media,” according to reporting from the Boston Globe. That same reporting found a Tom Steyer campaign listing on a creator platform offering $1,000 a month for daily posts, the culture account TheShadeRoom receiving $25,000 for a single post supporting Steyer, and influencer Carlos Eduardo Espina being hired as a $100,000 campaign consultant before he endorsed Steyer.
Disclosure Rules Remain Murky
The Campaign Legal Center has also flagged the scale of the broader spending shift, noting that spending on streaming political ads exceeded $2.3 billion during the 2024 election. A Federal Election Commission commissioners' statement cited in connection with the issue argued that the public is entitled to know when influencers are being paid to spread a political message — though that statement reflects the commissioners' own stated view rather than a settled legal requirement.
What remains unclear in Loomer's case is how much money changed hands, who exactly was paying her, and how many posts were involved — details not addressed in the available reporting. The Post's account does not include a response from Loomer to the specific arrangements described by its sources.
