Flour + Water’s Pizza Shop quietly slipped into Uptown Oakland earlier this year, bringing the San Francisco group’s fast-casual pizza counter to 271 24th Street. It is the company’s first outpost outside San Francisco, and it leans hard into carry-out and delivery, adding a marquee name to an already crowded local pizza lineup. The shop is aiming for roughly a 20-minute delivery radius that reaches North Oakland, Berkeley and Alameda, so slices from this 2,000-square-foot space are already getting stacked up against long-standing neighborhood favorites. Inside, there are about 32 seats, with plans for outdoor tables and a compact counter dedicated to walk-up orders.
As reported by the San Francisco Chronicle, critic Cesar Hernandez found the dough “dialed in,” crediting a 96-hour fermentation that gives the pies both tang and chew. Hernandez highlighted a pepperoni pie layered with furled cups of pepperoni, Lil Mama’s peppers and a few drops of Calabrian chile oil, calling out its balance of acidity, spice and a crisp-edged crust.
According to KTVU, the Pizza Shop ran a soft opening in January and brought on roughly 35 employees, nearly all from Oakland. The Flour + Water team is pitching the spot as a delivery-and-carryout hub for surrounding neighborhoods rather than a full-service dining room. That setup tracks with the brand’s quick-service Pizza Shop model, which relies on centralized dough preparation to keep pies consistent from one location to the next.
How It Fits in Oakland’s Pizza Boom
Bay Area coverage has cast Flour + Water’s East Bay move as part of a broader wave of openings that has turned Oakland into a bona fide pizza city, with new shops covering everything from New York-style slices to wood-fired sourdough pies. SFGATE traced the group’s expansion to a centralized North Beach dough room that functions as a commissary, a setup that makes these satellite Pizza Shops possible in the first place.
Where To Go And What To Expect
The Pizza Shop is tucked into the Lark Uptown development at 271 24th Street, with hours and ordering details listed on Flour + Water’s website. As the SF Chronicle noted, the walk-in counter is compact, but the location still finds room for beer, wine and a few Oakland-only items, including wings coated in a local spice blend and a Lambrusco slushie, alongside its slices and whole pies.
For pizza fans, this latest arrival reads like another sign that Oakland’s slice game has fully grown up. Expect consistent, fast pies built with delivery in mind, plus a few reasons to grab a seat and try a local spin on Flour + Water’s California-style approach. If you are lining up neighborhood slices for a taste test, this one shows up with a clear pedigree and a delivery radius designed to land it on plenty of Oakland tables.
