915 Echoes of Horror is celebrating its fifth year of frightening El Paso crowds, running 18 scenes staffed by nearly 30 actors inside its haunted house on Round Dance Road. The family-operated attraction, built and run by a crew of more than 10 members, has become one of East El Paso's go-to Halloween destinations as it heads into its anniversary season.
According to KVIA, the haunt's actors are dedicated to creating the biggest, scariest haunt in the region, guiding visitors through scenes that blend iconic cinematic terror with twisted original monsters. The attraction sits at 13343 Round Dance Rd. and is open Thursday through Sunday from 8 p.m. to midnight, with nightly hours added on other days leading up to Halloween; it is closed on Mondays, per the same report.
The milestone season caps a steady build for founder Bryan Rosas, who launched 915 Echoes of Horror after working at other El Paso-area haunted attractions. He designed the experience around interactive scene work rather than the traditional walkthrough hallway format, and he has leaned on a core crew of family members and friends to keep it running, according to The Prospector.
From a Historic Hacienda to Round Dance Road
Before settling into its current East El Paso home, 915 Echoes of Horror operated out of a historic 1700s hacienda at 10167 Socorro Road in Socorro during its 2023 season, The Prospector reported. That hacienda site had previously hosted an outdoor venue space complete with food trucks and a movie screen, giving the haunt a very different footprint than the one it occupies today.
In October, 915 Echoes of Horror was part of a screening collaboration with Desert Lens Films.
Cross-Promotions
For this October's run, the haunt partnered with local business Sho-Offz Fitness in connection with ticket giveaways, per a Facebook post from The Real FitFam El Paso. The partnership reflects how seasonal haunts increasingly lean on cross-promotion with unrelated local businesses to extend their reach beyond typical Halloween advertising.
A Crowded East El Paso Halloween Market
Other El Paso Halloween Attractions Other Halloween offerings in the area include a multi-venue Terror Tour collaboration involving Forbidden Acres, 963 Productions and Haunted Hallows, as previously reported by Hoodline.
Running a multi-scene haunt like this one is not cheap. A mid-sized seasonal attraction can face $50,000 to $100,000 or more in first-year setup and operational costs for sets, lighting, insurance and marketing, before a roughly six-to-eight-week fall operating window even begins, according to WinCity Voices. Nationally, the Haunted Attraction Association estimates ticket sales in the hundreds of millions of dollars, WinCity Voices reports.
Safety Rules Behind the Scares
The Texas Department of Insurance says an assembly occupancy may be used as a special amusement building, and applicable rules depend on the local jurisdiction’s adopted fire code. The agency also discusses haunted-house hazards, including combustible materials and difficulty escaping during a historic fire.
For El Paso families planning a scare this fall, 915 Echoes of Horror's fifth-anniversary run offers a chance to see how a homegrown operation has scaled up from a historic hacienda outside Socorro to a full slate of 18 scenes on Round Dance Road. The haunt runs Thursday through Sunday from 8 p.m. to midnight, adding nightly hours on other days in the stretch leading up to Halloween while remaining closed Mondays.
