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Gather Boutique Coming Soon To Octavia

Photo: Jared Schwartz/Hoodline
By Jared Schwartz - Published on April 15, 2014.
Meet Daisy and Christian McClellan, a husband-and-wife team opening a new shop called gather next month.

Described as a place to connect local artists and consumers, gather is a clothing and jewelry shop that's moving into 541 Octavia, the old home of Rag. In opening the new spot, Daisy is coming full circle with her time in San Francisco. 

"Rag was the first place that sold my jewelry when we moved here" she said. "It's pretty cool how we lucked out and got this specific space."

By offering men's and women's clothing, jewelry, and various home-ware accessories, gather hopes to spotlight Daisy's creations along with various artists in the Bay Area community.

In addition to selling merchandise, they're also building out a workshop space so artists can teach classes on topics like sewing a bag, arranging succulents, or making your own perfume.

"We want to be defined more by who we carry than what we carry," Christian told us when asked about how he would define the store. "All artists will be local or ones we've worked with in the past in some of the other cities we've lived in," Daisy added.



Daisy's desire to create jewelry and open gather comes from her time living in Washington DC. "We moved around a lot" she began. "Chicago, Boston, New York City, and most recently Washington DC. While we were in DC, I got hired by a shop, helped open a pop-up shop, and started doing craft shows along the east coast. That's when I knew I wanted to do something like that but in a more permanent place."

Christian has been working in business consulting and law, and said their combination of skills is helping open this business. "I have the legal and go-with-the-flow background and Daisy is more structured and provides the artistic approach. It's a perfect match."

So why the name gather? It refers to a few things: they're physically gathering things as curators, it's a place where community members can gather and learn about things that interest them, and they're selling items to be added to your own gatherings. 

gather hopes to open the first weekend in May, just in time for the Urban Air Market on Sunday, May 4. Store hours are expected to be Monday-Saturday (11am-7pm) and Sunday (11am-6pm). 
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